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Client: Bentley Motors
Art/Creative Director: Trevor Anulewicz
Account: Heidi Gullekson
Medium: Flash
Run-Date: Q3, 2007- Q1, 2009
Purpose: Intentionally spartan, these simple animations came in dozens of classic web-banner sizes, everything from 120px x 60 px up to 790px x 80px. Bentley prefered a very simple, very clean and uncluttered look that often resulted in class, "portfolio" blacks and white type. Each banner would coincide with the release of a vehicle or other event-based marketing agendas. Typically the banners would run for one month at a time and cycled out often. Sites included Wall Street Journal, duPont Registry, Harper's Bazaar, New York Times, and dozens of others.
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